
Dunkin' MENA
QSR / F&B — regional digital ordering for MENA
The challenge
Dunkin' MENA needed higher engagement and order frequency through digital channels.
The solution
Phoenux built a MENA online ordering app with seamless loyalty and rewards workflows.
The full story
Dunkin' MENA needed higher engagement and order frequency through digital channels.
Phoenux built a MENA online ordering app with seamless loyalty and rewards workflows.
More orders, larger baskets, and 40% higher repeat transactions.
The outcome
- Motivated users to place more orders
- Boosted average order size across the platform
- Increased repeat customer transactions by 40%